Tuesday, November 15, 2011

AD Buster


The advertisement I used is from Self magazine and is selling the product tampons for Tampax Pearl. I decided to take the AD and changed it to selling a whole new product, Zantrex-3, a high-energy fat burner.  When I first looked at this AD I was confused on what product was being sold. I’ll I saw in the AD was a skinny, happy, energetic, and active woman being starred at with jealousy.  The tampon AD was showing that you can be active and carefree when using their tampons.  I changed the meaning of the AD to look like the center girl is thin, not hungry, really energetic, and happy and the women in the background are jealous because they are hungry and have no energy to be playing around. The audience for this AD is directed towards woman of all ages. Men and children are completely left out on this AD. The main emotions that come across in the AD are happiness and excitement.

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